3 stories tagged #ai-automation.
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commercetools partnered with Mirion Technologies to release the B2B Intake Agent, an AI capability that ingests order requests from emails, PDFs, spreadsheets, and CSV files and converts them into ready-to-action quotes and carts.
The commercetools B2B Intake Agent extracts order details from incoming requests, automatically matches SKUs, quantities, and product information to catalog data, and routes requests to the correct business unit, customer account, and pricing structure.
Iterable CMO Priya Gill stated that B2B customer engagement depends on consistent, connected experiences that build trust over time rather than additional campaigns or surface-level personalization, according to [Demand Gen Report](https://www.demandgenreport.com/industry-news/feature/iterable-cmo-priya-gill-provides-b2b-customer-engagement-insights-demand-gen-report-qa/53009/).
Gill noted that B2B buyers make more intentional decisions about time, attention, and budget and disengage faster...
Salesforce launched Agentforce Operations today, a new tool designed to use AI agents for automating back-office processes across systems such as email, ERP, and collaboration tools, according to [MarTech](https://martech.org/salesforce-launches-agentforce-operations-to-automate-back-office-work/). This addresses the issue where companies have modernized customer-facing experiences but face delays from manual back-office tasks.