SALES & MARKETING ANALYTICS FOR TODAY’S CFO
Clear and Accurate SaaS Forecasts
ORM forecasts bookings and amortizes it to revenue so you have confidence in what will close and what will translate to revenue and when.
Easy to understand SaaS Metrics
ORM provides MRR and ARR reporting for your SaaS business that is filterable and trends over time.
Know your customer churn with both Gross and Net Revenue Retention.
Identify upsell and cross-sell opportunities with product penetration reporting.
Know your Sales & Marketing ROI
ORM provides clean reporting on CAC (Customer Acquisition Cost) for both sales and marketing and compare it to LTV (Customer Lifetime Value)
Get projectable returns on dollars spent on a marketing campaign versus a dollar spent on a new sales resource.
Sales Resource Plan Made Easy
Know your quota coverage based on sales ramp rates
Do you have enough sales resources – if you’re short, how much will a new hire contribute to bookings and revenue?
Know when and where to hire sales resources to hit your revenue number with the minimum cost investment.