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Demand Gen

B2BMX Summit Session to Examine Practical AI Use in B2B Marketing

Wednesday, September 2, 2026, 7:34 AM PT by ORM Editorial Team

The B2BMX Summit session titled Cutting Through the Hype: How Marketers, Agencies and Publishers Actually Use AI is scheduled for Thursday, Oct. 8, at the B2BMX @ AWNewYork stage during Advertising Week New York 2026. The session centers on practical AI adoption and shows how marketers, agencies and publishers are applying AI in measurable ways today.

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