2 stories tagged #content-creation.
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A Demand Gen Report article states that B2B SaaS clients have sent AI-drafted bylines to PR agencies since GenAI became widely available.
according to [Demand Gen Report](https://www.demandgenreport.com/demanding-views/we-need-to-talk-about-ai-generated-client-drafts/53651/), a Skyword survey found three in 10 respondents are less likely to buy or engage with a brand they suspect used AI content. The same survey showed 36% double-check information they find suspicious.
At the Spring 2026 MarTech conference, participants in the MarTech Vibe Marketing Lab engaged in hands-on collaboration to create marketing tools for Harlem Grown, a nonprofit dedicated to urban farming and youth mentorship, where one team developed a story engine to transform a single impact story into various content pieces while maintaining consistent voice.