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Marketing Ops

Demandbase Launches Three New AI Agents at GO Conference

Demandbase announced the launch of three new AI agents at its annual GO conference in New York City. The agents extend the company's agentic marketing capabilities to help B2B marketers address business-to-agent strategies.

The AEO Agent tracks and influences how AI assistants portray brands down to specific members of the buying group. Marketers can compare how major AI assistants describe their company, assess visibility across questions, and identify sources informing AI-generated answers.

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