3 stories tagged #workflow-automation.
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A March 2026 survey of 650 enterprise technology leaders found 78% have at least one agent pilot running while only 14% have scaled any to production, according to [Demand Gen Report](https://www.demandgenreport.com/demanding-views/the-agent-debate-is-asking-the-wrong-question/53908/).
The debate on AI agents divides into two positions. One holds that agents fail because pilots succeed in demos yet stall in production.
Marketing teams test new channels, attribution models, and content formats ahead of other functions, and AI adoption follows the same pattern. Paid channels cost more while budgets tighten, pushing teams to deliver more without added staff. According to [MarTech](https://martech.org/the-cmos-guide-to-building-an-ai-first-marketing-team/), marketers already spend nearly twice as much time with AI tools as other roles.
McKinsey State of AI research shows adoption rising yet many firms still...
Today's buyers expect instant responses, personalized conversations, and frictionless experiences. Companies meeting these criteria record 41% faster revenue growth and 51% higher customer retention rates, according to [HubSpot Sales Blog](https://blog.hubspot.com/sales/sales-workflow-automation).