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Demand Gen

Iterable Launches AI Agent for Personalization at Scale

Thursday, April 23, 2026, 2:04 PM PT by Pete Furseth

Iterable, an AI customer engagement platform, announced the launch of Nova Agent, which uses real-time AI to adapt campaigns and ensure precise personalization at scale, according to [Demand Gen Report](https://www.demandgenreport.com/industry-news/news-brief/iterable-launches-ai-agent-to-scale-personalization/52538/).

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