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3 stories tagged #governance.

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A top view on charts and smartphone in an office, showcasing data analytics.
Marketing Ops

Snowflake Pitches System of Intelligence at Summit '26

At Snowflake Summit '26 the company positioned itself as a System of Intelligence that combines AI agents, governance, customer data, and business operations in one environment.

Snowflake rebranded several AI offerings and introduced CoWork and CoCo as building blocks for AI-powered workflows. It also launched Cortex Sense, a context layer that supplies AI systems with company-specific language, processes, and business rules.

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Two programmers working together with focus on coding in a modern, tech-savvy office environment.
Marketing Ops

Enterprises Require Governance for Vibe Coding Sustainability

Vibe coding allows more people to build software through natural-language prompts instead of traditional programming, accelerating experimentation and delivery across marketing technology teams.

According to [MarTech](https://martech.org/how-to-make-vibe-coding-sustainable-inside-the-enterprise/), organizations must still secure, maintain, validate, and document all shipped software regardless of generation method.

Using AI for vibe coding moves accountability from code writing to review,...

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Group of volunteers collecting litter in a forest, focusing on environmental conservation.
Marketing Ops

How to Make Vibe Coding Sustainable Inside the Enterprise

Vibe coding lets more people build software through natural-language prompts instead of traditional programming. This approach speeds experimentation and delivery for marketing technology teams. Organizations must still secure, maintain, validate, and document the software they ship, according to [MarTech](https://martech.org/how-to-make-vibe-coding-sustainable-inside-the-enterprise/).

AI tools generate code faster than humans can write it.

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