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How to Structure Sales Commission Accelerators

Pete Furseth 6 min read
sales compensationcomp plan designcommission structurequota planning
How to Structure Sales Commission Accelerators
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The accelerator is the part of a comp plan that decides what happens after a rep hits quota. Get it wrong on the low side and every deal that closes in the last week of a quarter gets pushed into the next one. Get it wrong on the high side and one enterprise deal eats a quarter of the annual commission budget. The design is a modeling exercise, and the model needs your own attainment history.

What is a commission accelerator?

An accelerator is a higher commission rate applied to revenue booked above a defined attainment threshold. A rep on a 10 percent base rate with a 1.5x accelerator above quota earns 10 percent on every dollar up to quota and 15 percent on every dollar past it.

The mechanic exists to solve one problem. Without an accelerator, the dollar after quota is worth exactly what the dollar before quota was worth, and a rep who has already secured on-target earnings has an obvious incentive to bank the next deal for the following period. That behavior shows up in the forecast as deals sliding right for no discoverable reason.

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Where should the accelerator threshold sit?

At 100 percent of quota for most closing roles. Setting the threshold above quota tells the team that quota is not the real bar. Setting it below quota pays a premium for production the base rate already covers, and it raises the cost of an average year without changing behavior at the top.

Two situations justify moving the threshold. A plan with heavy quota over-assignment can place the accelerator slightly below 100 percent so the middle of the distribution still has something to chase. A plan with a low variable component can do the same, because the base rate on its own does not create enough pull.

How steep should the accelerator be?

Steep enough that a rep at 105 percent keeps selling, and shallow enough that one outsized deal does not consume the budget. Model it rather than reasoning about it. Take the last two years of individual attainment results, apply the proposed curve to each rep, and read the total payout against the budget.
Attainment bandCommission rateEffect on plan
Below 60%0.5x base rateDecelerator, protects budget on weak performance
60% to 100%Base rateStandard earning zone
100% to 150%1.5x base ratePrimary accelerator, drives the marginal deal
Above 150%2.0x base rateRewards genuine outperformance
The rates in that table are illustrative. What matters is running your own distribution through the curve and reading the total cost, the cost of the top decile, and the earnings of the median rep.

Should accelerators reset quarterly or run annually?

Quarterly resets create pressure in every quarter, and annual measurement rewards consistency. Quarterly is cheaper, because attainment above quota in Q1 does not subsidize a miss in Q2. It also matches how most SaaS teams actually run, since seasonality is real and uneven. Q2 and Q4 tend to be stronger than Q1 and Q3, and the third month of a quarter is stronger than the first two.

A hybrid handles that pattern well: quarterly quotas with quarterly payouts, plus an annual true-up that pays the accelerated rate to any rep who clears the full-year number. The rep who has a slow Q1 and a huge Q4 does not get punished for the shape of the year.

What should happen below the threshold?

Add a decelerator rather than a cliff. A cliff, where no commission is paid until the rep reaches some minimum attainment, produces sandbagging at the bottom of the team. A rep who knows the quarter is lost has every reason to hold deals until the next period, which is one of the reasons a forecast built on rep-entered close dates drifts. Close-date changes are the strongest single signal that a deal is slipping, and a plan that rewards pushing deals manufactures that signal.

A decelerator pays a reduced rate below the threshold. The rep still earns on production, and the company still pays less for weak performance. Watch the pattern in your own data through deal slippage and the shape of end-of-period bookings.

How do you handle windfall deals?

Write a windfall clause instead of a cap. A cap tells a rep to stop selling once the ceiling is in sight and to move the next deal out of the period. That destroys forecast quality in exchange for a small amount of budget certainty.

A windfall clause handles the same risk without the behavioral damage. Define a deal size threshold well outside normal distribution, then specify that deals above it are reviewed for commission treatment before the close. Publish the review process in the plan so the rep knows the rules before they work the deal instead of discovering them after.

How do you test the plan before publishing?

Run the full attainment distribution through the proposed curve and read four numbers.

- Total commission cost at expected attainment. Compare it against the budget and against last year's actual. - Median rep earnings. If the median rep lands well under on-target earnings, the quota assignment is the problem rather than the curve. - Top decile cost. If a small group consumes an outsized share of the budget, check whether that is genuine outperformance or a territory imbalance. - Cost per revenue dollar at 90, 100, and 120 percent of plan. If cost per dollar rises sharply above 100 percent, the accelerator is too steep for the assignment.

That modeling depends on knowing what the year is likely to look like before it happens. A plan that is priced against a stale view of deal size and win rate will mis-price the accelerator, which is the same failure mode that breaks a forecast built on last year's assumptions. Price the curve against a current view of how the periods are likely to land, using the same inputs that drive your revenue forecast.

Frequently Asked Questions

What is a commission accelerator?

A commission accelerator is a higher commission rate applied to revenue booked above a defined attainment threshold, usually 100 percent of quota. A rep at a 10 percent base rate with a 1.5x accelerator earns 10 percent on revenue up to quota and 15 percent on every dollar above it. The purpose is to make the marginal deal after quota worth chasing.

Where should the accelerator threshold sit?

At 100 percent of quota in most closing roles, because moving it higher tells reps that quota is not the real bar and moving it lower pays a premium for work the base rate already covers. The exception is a plan with a low pay mix or heavy over-assignment, where a threshold slightly below quota keeps the middle of the distribution motivated.

How steep should an accelerator be?

Steep enough that a rep at 105 percent chooses to keep selling rather than push the deal to next period, and shallow enough that a single outsized deal does not consume the annual commission budget. Model the curve against the last two years of attainment distribution and price the tail before publishing.

Should accelerators reset each quarter or run annually?

Quarterly resets keep pressure on every quarter and cost less, because attainment above quota in one quarter does not carry over. Annual measurement rewards consistency and pays more on lumpy years. Many teams run quarterly quotas with an annual true-up so that a rep who clears the year still earns the accelerated rate.

Do you need a cap on commissions?

Caps are the wrong tool for controlling cost. A cap tells a rep to stop selling and to move the next deal into the following period, which corrupts the forecast and pushes revenue out of the year. Control cost with quota assignment, a windfall clause for deals far outside normal size, and a decelerator below threshold instead.

PF
Pete Furseth
ORM Technologies
Pete has built custom revenue forecast models for B2B SaaS companies for over a decade.

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