Pigment Raises $250M Series E at $2.3B Valuation

Pigment announced a $250 million Series E funding round at a $2.3 billion valuation. The round was led by Scaleup Europe Fund managed by EQT, with participation from WIL (World Innovation Lab), existing investors including Greenoaks, ICONIQ, IVP, and Meritech, and a planned investment from NVIDIA, according to SalesTech Star.

Funding and Use of Capital

The new capital will accelerate Pigment's move toward autonomous planning powered by its proprietary Graphite engine. Pigment surpassed $100 million in Annual Recurring Revenue earlier this year after doubling year-over-year. Adoption of its AI features is also accelerating, with 85 percent of new metrics in Pigment now created by an Agent.

Enterprise Deployments

Pigment is used by large enterprises including Danone, DirecTV, Siemens, Snowflake, ServiceNow, Unilever, Anthropic, ElevenLabs, and Uber. L'Oréal selected Pigment to replace its salary planning tool for more than 95,000 employees globally. The platform connects finance, sales, and workforce planning in a single model that supports governed collaboration at scale.

What it means for revenue teams

Revenue teams gain access to AI agents that can build models, analyze data, and run planning workflows end to end. The Graphite engine enables thousands of agents and users to work on the same model with traceable results across hundreds of billions of data points. This setup allows teams to model, analyze, and act on planning changes in hours instead of months.