Metrics Archives - ORM Technologies

How Effective are my Marketing Campaigns?

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By: ORM Technologies

How do we define effective? As marketers, we need to have the answers to many questions. A big question that we often answer is, how effective are my…

Best Practices for UTM Parameters

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By: Pete Furseth

How do you know your marketing campaigns are driving sales and customer engagement? Furthermore, how do you know which ones are doing the driving? Marketers understand the objective…

6 Metrics to Review in Your QBR

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By: Pete Furseth

We’re approaching the end of the year and of the fourth quarter. Start preparing for your quarterly business review now and lookout for a few things. Expectations and…

22 Must-Have Sales Operations Metrics

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By: Pete Furseth

Role of Sales Operations Every sales operations professional knows that data matters. The problem is, you’re not sure which data matter or who they matter to. We share…