Posts Tagged :

Lead Scoring

Are Anti-malware Scanners Causing Spikes in Your MQLs?
1024 768 ORM Technologies

Have you noticed a spike in your MQLs recently? We certainly did. Examination of millions of lead activities led to one explanation: anti-malware scanners.

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Does Predictive Lead Scoring Work?
Pete Furseth

We score leads for one reason: to identify those that are most likely to buy from us. Find out if predictive lead scoring will work for you.

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Behavior Scoring and Measuring Leads
Social Lead Scoring – Get a Quick Win
560 339 Pete Furseth

This blog post highlights how to get a quick win by using social behavior as a part of lead scoring.

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